Launch yourloyalty pass in minutes.
Lazo turns every venue visit into a gamified experience. Customers earn points, unlock rewards, and keep coming back — all through Apple and Google Wallet. Zero hardware. Zero app downloads.
Lazo turns every venue visit into a gamified experience. Customers earn points, unlock rewards, and keep coming back — all through Apple and Google Wallet. Zero hardware. Zero app downloads.
Three ways Lazo keeps people coming back — all living on the pass already in their pocket.
Tasks keep visits purposeful — customers show up with a goal, not just a vibe. Every challenge they complete adds points to the pass in their pocket.
A free drink, a VIP table, a discount — visible on their pass, always just out of reach. The progress bar does the convincing for you.
Happy hour just started 🍸 Your free cocktail is only 220 pts away — swing by tonight!
Timely wallet notifications pull them back in before they forget you exist — straight to the lock screen, no app required.
Lazo turns a simple wallet pass into your direct channel for rewards, updates, and repeat visits — no apps, no complicated flows.
Send updates directly through a wallet pass saved on your customers' phones — your message shows up instantly, without relying on social media, email, or ads.
Your free drink is just 50 points away 🍔
Double points all weekend — see you soon!
New reward unlocked: Free Fries 🍟
Let customers earn rewards through a digital pass saved on their phone, making it easy to reward repeat visits and keep them coming back after every order.
Turn every wallet save into a customer profile, so you understand who's coming back, who's drifting away, and what actually drives repeat visits.
Analytics
Last 30 days performance
Total Customers
1,284
+12%
Active Programs
1
New Enrollments
312
+18%
Points Earned
48.9k
+9%
Enrollment Activity
Simple setup
Two sides of the same loop — you set the rewards, your customers chase them.
For venue owners
Set up your program
Create your loyalty program in minutes. Define tasks (visit, spend $40+, bring a friend) and rewards. No technical knowledge needed.
Print your QR code
Download your unique enrollment QR code and display it on your counter, table cards, receipts, or anywhere customers will see it.
Watch members return
Track enrollments, points activity, and top customers from your dashboard. Award points manually or let customers self-report completed tasks.
For your customers
Scan the QR code
Customer scans the QR code at your venue using their phone camera. No app needed - it opens a simple web page.
Sign up in seconds
They enter their name and phone number. Their loyalty pass is instantly added to Apple Wallet or Google Wallet, and they get an SMS with their tasks.
Earn, level up, redeem
Complete tasks to earn points. Points update live on their wallet pass. Redeem for rewards shown on the back of the card.
Everything you need
No terminals, no scanners, no tablets. Your phone is everything. Lazo works entirely through QR codes and wallet passes.
Customers add their pass directly from a web page. It lives in Apple Wallet or Google Wallet - apps they already have and trust.
Customers receive messages from your venue to get real time updates - no login, no app, no friction.
Tasks, point streaks, tier rewards - every mechanic is designed to trigger the same dopamine loop as great games.
Passes live natively in the wallet apps on every iPhone and Android. Lock-screen notifications keep your venue top of mind.
See enrollments over time, point activity, your most loyal customers, and which tasks are driving the most engagement.
Works everywhere
If customers come back more than once, Lazo can turn them into regulars.
Pricing
Free for your first 50 customers. After that, a simple monthly subscription starts automatically.
Start here
Your first 50 customers
Free
No credit card required
Paid plan
After your first 50 customers
Custom
A simple monthly subscription
Email us for custom pricing
